New products have boosted sales at remanufacturer Sovereign by over 25% so far this year.
The introduction of the WPS branded powersports and commercial vehicle rotating electrics range, in partnership with WAIglobal, and the adverse weather conditions earlier in the year are cited as the key factors. The company has also invested in training, which has helped to reduce returns, and simplified to paperless order process.
Richard Welland, Sovereign Rotating Machines, managing director, said: “Our relationship with WAIglobal continues to add scope to our UK and European offering. We’ve been able to introduce a new WPS brand that has not only brought about new customers, but opened up new revenue streams for existing ones.”