TRICO outline rear blade upselling opportunities for garages

Manufacturer says garages could build trust and loyalty with customers

TRICO outline rear blade upselling opportunities for garages
Supplied as part of the Trico Exact Fit promotion, with a dedicated "yellow flash" on the packaging to easily identify rear screen blades.

Rear integral blades should be changed just as often as the front wipers, although most drivers only change their rear blade once every five years or so; highlighting this is a great opportunity to help your customers and win their loyalty.

Rear blade sales now account for ten per cent of all wiper blade sales, workshops need to offer an extensive comprehensive programme to cover the market needs and take advantage of another additional revenue opportunity.

TRICO’s rear blade programme now contains 48 blades in conventional, beam which includes OE style with the beam design enabling even pressure distribution and plastic styles containing 30 per cent fiber class content and high UV resistance.

The programme’s supported by a dedicated rear blade only catalogue and supplied as part of the Trico Exact Fit promotion, with a dedicated “yellow flash” on the packaging to easily identify rear screen blades.

Unique connectors

TRICO also provide unique connectors that cover up to two different arm types with the same connector and also reduces total SKU’s required.

TRICO product and brand manager Sam Robinson said: “The range of specialty blades are specifically designed for Exact Fit rear screen applications.

“These blade types cannot be serviced with a standard conventional wiper blade and instead have various connection styles and blade types; plastic, beam, or metal.”

Comprehensive cover

“The process of changing a rear windshield wiper blade should be repeated annually along with replacing the front windshield wiper blades.

“If they are not replaced, they may fall off during use and scratch the entire windshield or not adequately clear the glass of obstructions.

“This provides another opportunity for garages to increase profit as there is an increasing number of vehicles with unique rear wiper blade designs.

“Although many of these blades look similar, they’re specially developed and unique in fitment.

“The TRICO Exact Fit rear blade programme is comprehensive in coverage to accommodate the wide variety of applications.”

For further information about TRICO, click “more details” below.

Have your say!

0 0

Lost Password

Please enter your username or email address. You will receive a link to create a new password via email.