A1 Clutches, a West Midlands-based clutch and gearbox specialist, has been operating successfully for 34 years. Founded by Amrik Singh, the company has grown to include four branches.
Singh attributes his success to a strong emphasis on customer service and building relationships. His focus on providing competitive prices and high-quality service has been key to the company’s growth.
A1 Clutches relies on strong partnerships with suppliers like GSF to ensure a consistent supply of parts. The company’s commitment to customer satisfaction and competitive pricing has enabled it to thrive in a challenging industry.
As my father said, “A cup of tea is always the starting point. “Amrik recalls, “If someone comes into my home or business, I open my arms and embrace them, offering them a drink. It’s a great way to get to know someone and is the backbone of my business ethos.”
Amrik said, “It’s a tough industry at times, and there is fierce competition in every area. We always ensure we’re the best on price, allowing us to keep people coming through the doors. We need to lean on each other sometimes to make that possible, and we’re fortunate to be able to do that. It can be unforgiving, but if we do the job at the best price and to the best standard, then we know our customers will not only keep coming back but keep on growing.”
“GSF has always been a staple for us since the very beginning. Getting top-quality, original parts on our doorstep is essential, and GSF never lets us down. They always go the extra mile if we’re in need, and our relationship has never changed with them. As we’ve grown as a business, GSF has accommodated our requirements at each branch that serves us. We have a strong relationship built on many years of understanding and respect, and they’ll always be our choice.”
A1 Clutches’ success story demonstrates the value of strong customer relationships and a commitment to providing excellent service in the automotive aftermarket.
