GSF Car Parts’ Smethwick branch has received an investment boost in stock and signage, impressing one star customer in the process.
The site has just gained a complete signage overhaul, to upgrade to the latest energy-saving high visibility illuminated LED signage.
The project has progressed from design to completion over the last four weeks. The branch now reflects the latest GSF corporate image.
Led by branch manager Adam Brindley, the staff team of 11 includes five drivers and three service advisers.
The site serves a thriving trade customer base, with a busy shop and service counter in store too.
A full stock upgrade has been completed to further support the site, ensuring even better in store availability of Original Equipment and matching quality car spares.
Branch Manager Adam Brindley said: “We’re delighted with the results of the upgrade and we’ve already seen a boost in business.”
One customer who’s been quick to voice his approval is Tim Shaw, presenter of long-running rescue and restoration series Car SOS, who’s been sourcing spares from Smethwick to help mend the current crop of cherished classics.
“The building has been transformed, it’s a big improvement,” said Tim.
“We’re delighted for Adam and are grateful to his knowledgeable team for their assistance.”
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