Why wheel-alignment is an easy win to boost workshop revenue

Snap-on reveals how workshops can make wheel alignment work for their business

Why wheel-alignment is an easy win to boost workshop revenue

Adding wheel alignment checks into the daily routine could open up a new revenue stream and increase customer satisfaction, according to Snap-on.

Around two and a half million cars a year fail their MOT due to tyre-related issues concerning the steering and suspension.

Alignment checks are necessary in these circumstances and can often lead to extra correctional work being required – that’s millions of opportunities to earn extra revenue, Snap-on claims.

A Snap-on spokesperson said: “Physically showing a customer what is wrong is a really powerful tool, especially when you can also explain the problems caused by misalignment and the benefits of having the alignment corrected.

“Improper wheel alignment increases a vehicle’s fuel consumption and also increases tyre wear, subsequently reducing safety on the road.

“A full four-wheel alignment reading can be gathered in minutes so if you’re already working on a vehicle, it is a swift process to run an alignment check – at no cost to your customer – then show them the results.”

Pre wheel alignment inspection

Prior to completing a wheel alignment check, Snap-on advises technicians to carry out an inspection of the vehicle.

  • Check that the tyres are of the correct size, specification, pressure and tread depth
  • Check tyres for damage such as cuts, bulges or other imperfections.
  • Check the tyre wear pattern for any abnormalities – under normal wear, the tread would be worn evenly all around the tyre so any uneven wear could be the result of misalignment
  • Check that wheel rims are not damaged
  • Check that there is no suspension sag, drop or broken springs
  • Check that the ride height is correct, where specified
  • Check that no undue play exists in the steering or suspension systems including bearings and bushes
  • You should also carry out a test drive of the vehicle. Where possible choose a quiet, flat road, or the crown of the road, and check for any of these potential issues.

“It is important to remember that forces inherent in tyres such as ply steer and conicity, can cause a vehicle to pull/drift to the left or right,” the spokesperson added.

“This can happen even if all the alignment readings are within the manufacturer’s specifications.”

Wheel alignment equipment

Four-wheel alignment measures data from at least 12 angles and checks the readings against vehicle manufacturer data, assuring garage customers of more accurate corrections when compared to older two-wheel alignment systems, often known as ‘tracking’.

The spokesperson said: “The Snap-on 3D four-wheel alignment systems take into account wheel rim run-out compensation, giving increased accuracy to the readings, and they also allow toe adjustments of individual wheels to ensure that the steering wheel is set straight, while alterations to other elements such as camber and caster can really add to the service and results a customer will experience.

“They can also be incorporated as part of an MOT bay installation, providing dual revenue opportunities to workshops as the lift can be used for alignment work when it is not being used for testing.”

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