The global Monroe brand of automotive and commercial-vehicle ride control products has applied three-dimensional graphics to two busy pedestrian crossings in Maia, Portugal to help educate drivers on the importance of replacing worn shock absorbers.
The project, being conducted in collaboration with the city of Maia, has transformed busy crossings just outside the Colégio Novo da Maia and in the Cidade Desportiva.
Maia was chosen because it is the home of Monroe safety ambassador and noted model Diana Pereira.
The new 3D graphics enhance the crossings that are used an estimated 120,000 times annually by students and are designed to withstand the wear of 1 million passing vehicles.
“We are proud to bring this innovative program to Maia in honour of one of our newest Monroe Safety Ambassadors,” said Olivier Schyns, marketing director, Tenneco Europe Aftermarket, manufacturer of Monroe shocks and other suspension components.
“Enhancing the safety of drivers, passengers and pedestrians is at the very heart of every Monroe product. We are confident this new initiative, along with the excellent work of the Monroe safety ambassadors, will educate vehicle owners about the need for properly functioning shock absorbers.
“We hope to extend this exciting concept to cities throughout Europe.”
One or more worn shock absorbers can increase a vehicle’s stopping distance in certain driving situations.
By “holding” a vehicle’s tires to the road surface, properly functioning shocks can help drivers stop sooner.
Shocks also control the transfer of vehicle weight from back to front under hard-braking conditions.
Excessive weight transfer to the front wheels can result in a measurable increase in stopping distance in some situations.
To help consumers avoid these issues, Monroe recommends that shock absorbers and struts be checked for wear and damage every 20,000 km.
For further information about Monroe shock absorbers, click ‘more details’ below.