Mercedes-Benz has announced that it is to go all electric by the end of the decade, where market conditions allow.
By 2022, Mercedes-Benz will have battery electric vehicles (BEV) in all segments the company serves.
From 2025 onwards, all newly launched vehicle architectures will be electric-only and customers will be able to choose an all-electric alternative for every model the company makes.
Mercedes-Benz intends to manage this accelerated transformation while sticking to its profitability targets.
Ola Källenius, CEO of Daimler AG and Mercedes-Benz AG said: “The EV shift is picking up speed – especially in the luxury segment, where Mercedes-Benz belongs.
“The tipping point is getting closer and we will be ready as markets switch to electric-only by the end of this decade.
“This step marks a profound reallocation of capital. By managing this faster transformation while safeguarding our profitability targets, we will ensure the enduring success of Mercedes-Benz.
“Thanks to our highly qualified and motivated workforce, I am convinced that we will be successful in this exciting new era.”
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To facilitate this shift, Mercedes-Benz is unveiling a comprehensive plan which includes significantly accelerating research and development.
In total, investments into battery electric vehicles between 2022 and 2030 will amount to over €40 billion.
Accelerating and advancing the EV portfolio plan will bring forward the tipping point for EV adoption.
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