National Auto Parts set to increase customer engagement as new sales manager announced

Company reacting to market demand for higher quality product solutions

National Auto Parts set to increase customer engagement as new sales manager announced
National Auto Parts has appointed former SMPE man Les Kershaw as its new sales manager.

Clutch and brake parts manufacturer National Auto Parts has appointed Les Kershaw as its new sales manager, bringing a wealth of experience in the automotive aftermarket sector to the company as it looks to increase customer engagement.

Les has joined from SMPE and, in his new role, will be working alongside the major buying groups and key customers to help grow sales of National’s expanding product range, while generating new business.

With a strong track record in the industry, Les brings a vast range of knowledge to the company, gained from previous roles at Valeo, Allied Signal and SMPE, and is excited by the opportunities ahead.

Les commented: “I’m looking forward to being a part of such a fast-growing business and assisting in developing the National brand even further.

“I am determined to help the company reach new heights and highlight the unrivalled quality offered to our customers.”

“The market is currently seeing increased demand for high quality braking solutions, and I will work alongside customers to ensure National are at the forefront in this specialist field.”

Increasing customer engagement

David Houlden, National Auto Parts managing director, said: “I am delighted to welcome someone of Les’s calibre on board.

“As an industry specialist, his knowledge and experience will prove beneficial to the company as he helps to raise brand awareness and increase engagement with our customers.”

Find out more about National Auto Parts and its range of braking and clutch products by clicking ‘more details’ below.

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