A new seven-year venture will see the companies develop services for drivers and passengers, as well as create back-end applications that could perform preventive car maintenance.
Brigitte Courtehoux, PSA Peugeot Citroën, said: “In partnership with IBM, we are unleashing connected services to the masses, so consumers can experience a new level of comfort and convenience from their cars, while industries seize new opportunities to deliver personalised services.”
The partnership looks beyond existing driver navigation, roadside assistance and infotainment offerings.
Software analytics from the car, and tapping into smart grids of sensors on traffic signs and streetlights, could help manage congestion and cut down on pollution, as well as feeding back to service networks for preventive car maintenance programmes.
Dirk Wollschläger, General Manager, Global Automotive Industry at IBM, said: “Under this partnership with PSA Peugeot Citroën, we are pushing the boundaries of mobility even further to give a broad set of industries the opportunity to tap the promise of the connected car.”
Forecasters say, by 2020 the number of connected cars globally will reach 250 million.