GS Yuasa partners with Bike World TV

The collaboration will showcase the importance of reliable battery performance across all types of motorcycling

GS Yuasa partners with Bike World TV

GS Yuasa has announced its sponsorship of Bike World TV, a prominent UK motorcycle media platform known for its content, reviews, and track tests.

The partnership aims to combine GS Yuasa’s expertise in motorcycle batteries with Bike World’s access to the two-wheeled world. The collaboration will highlight the importance of reliable battery performance across various forms of motorcycling, from road rides and race bikes to adventure touring.

Jessika Savage, Marketing Manager at GS Yuasa Battery Sales UK Ltd, stated, “We’re fired up to be working with the team at Bike World TV! Their passion, knowledge, and energy for all things motorcycling make them the perfect fit for GS Yuasa.”

As part of the sponsorship, GS Yuasa will be featured on Bike World’s online shows, social media content, and YouTube episodes. This will provide viewers with a behind-the-scenes look at how batteries power the action. The partnership will also include technical features, giveaways, and appearances at events throughout the year.

Alan Rawlings, MD at Bike World TV, commented on the partnership, saying, “Bikes need reliable power, and there’s no name more trusted than GS Yuasa. We’re chuffed to have them onboard and can’t wait to dive into some serious content that shows just how much their products matter to riders.”

The collaboration is positioned to “energise the biking community” by leveraging GS Yuasa’s track record in battery innovation and Bike World’s growing audience.

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