Leapmotor seizes the chance to become accredited under the Motor Ombudsman’s New Car Code

Today, 50 vehicle manufacturers have pledged to abide by the extensive rules outlined in the Motor Industry Code of Practice.

Leapmotor seizes the chance to become accredited under the Motor Ombudsman’s New Car Code

Leapmotor has been added to the list of car makers accredited to the Motor Industry Code of Practice for New Cars by the Motor Ombudsman.

The Stellantis backed electric car brand, which launched its first models in the UK at the beginning of this year, is the 50th vehicle manufacturer to commit to complying with the requirements of the long-standing Code, which sets out a number of commitments for the provision of new vehicles and warranties to consumers. Currently, 98% of all new cars sold in the UK are covered by the Code.

The brands accreditation sees the business abiding by the latest iteration of The Motor Ombudsman’s
Chartered Trading Standards Institute (CTSI)-approved New Car Code, after it was updated in line with
the transformation of the automotive sector, technological advancements, and consumer buying behaviour. The thorough Code outlines nearly 100 individual guidelines for businesses, to promote full transparency and high standards. These include a requirement for the provision of easy-to-understand messaging in customer documentation and promotional material, presenting warranty terms in plain English whilst clearly listing any exclusions, and making sure spare parts are available from the time a new model is launched. The manufacturers also promise to take effective action to ensure that consumers receive a fair and swift response should if a complaint is made.

Additionally, accreditation to The Motor Ombudsman’s New Car Code offers several exclusive benefits,
which Leapmotor will also be able to call on. Specifically, having access to The Motor Ombudsman’s in-house CTSI-certified Alternative Dispute Resolution (ADR) service, for assistance with resolving a complaint should it not be concluded with a consumer in the first instance, a dedicated
business line for tailored information and practical guidance, as well as the opportunity for head office
team members to attend Motor Ombudsman events, round tables, and training programmes which explore pertinent trends and key developments impacting the automotive sector.

Having being signed up to the New Car Code, this grants Leapmotor the privilege of being able to apply for the renowned Motor Ombudsman and CTSI Approved Code logos on customer-facing literature and online assets to showcase their accreditation.

As a new proposition for UK consumers, added exposure for the brand will also be delivered via a profile on the popular Motor Ombudsman website (TheMotorOmbudsman.org), and through the body’s many marketing initiatives, such as the annual Star Awards.

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