The rise of #CarTok, with over 876 million videos offering car tips and hacks, has seen many drivers turn to TikTok for automotive guidance. However, Auto Trader’s analysis of over 100 car-related TikTok videos suggests that much of this advice should be approached with caution, as 59% of the content is not recommended for drivers.
The study found particularly concerning trends in specific niches:
- Car Cleaning Hacks: A significant 81% of car cleaning hack videos could potentially cause damage to vehicles. Many suggest using household items like toothpaste, coconut oil, or even attaching a toilet brush to a drill for cleaning. Auto Trader advises motorists to use specialist products instead, to prevent damage from unsuitable chemicals or objects.
- Car Repair Videos: With “car repairs” searches reaching 365,000 per month on TikTok, many drivers seek DIY solutions. However, 90% of car repair videos should not be attempted by inexperienced mechanics. While some videos feature professionals, attempting complex repairs without proper experience could lead to further damage.
Conversely, some #CarTok niches offer more reliable advice:
- Car Maintenance Tips: 72% of car maintenance videos were deemed helpful. These often come from professionals, providing accurate and useful advice on preventative checks such as shock absorber inspections, preparing for cold weather, and checking oil and tyre pressure.
- Driving Tips: 68% of driving tip videos, many created by driving instructors, offer practical advice, especially for learner drivers. They cover topics like preparing for driving tests.
Auto Trader cautions that while TikTok is a source of information, many videos aim to shock or gain engagement rather than provide sound advice.
Have you had any customers that proclaim to be experts due to ‘A video I saw on TikTok’ or have you had to repair any damage that owners have caused due to TikTok DIY? Let us know below ⬇️
Source: AutoTrader
graham+cox
amazing world we live in
everybody is an expert at everything
makes me wonder why i have spent 35 years and £10000000 training ,investing in workshops equipment,rules and regulations ,insurance etc etc when all i needed
to do was watch the interweb
mega more fool me
steve
Crappy vids earn me money, people trying to do things on the cheap they make a mess of it and it comes to me in a worse state