Ringmechanika labelled a ‘fantastic event’

More than 50 customers and journalists visited Ring's HQ in Leeds

Ringmechanika labelled a ‘fantastic event’

Ring invited customers and journalists to its headquarters in Leeds to showcase its current and new products – and enjoy a tour of the facilities. 

For 2023, the company wanted ”to go all out” and demonstrate its vast range of products, which includes lighting, battery care, tyre care, car accessories, towing and much more.

Also on hand to chat with customers was Ring’s parent company, OSRAM, with its extensive range of lighting solutions for a variety of vehicles, such as cars, motorbikes, commercial and agricultural vehicles.

More than 50 customers attended Ringmechanika – nearly double the number in 2022. The event also gave customers a chance to view the extensive lighting lab facilities at the headquarters, where Ring and OSRAM test bulbs to ensure they’re compliant with current legislation, while maximising their illumination of the road.

Visitors were also able to see the latest innovations for retail battery care and tyre care, plus see the latest developments in inspection and workshop lighting and workship battery charging. The event was a great opportunity for customers to speak directly with the sales teams, product managers and share ideas. It also gave Ring immediate feedback and what requirements customers will need in the future.

Henry Bisson, marketing director at Ring, said: “It was a fantastic event for all and we’re so pleased with how it was received. This event gave our customers the opportunity to get up close and personal with a wide range of our products and our sales team could talk them through the best selling points, which is always important for our customers to know and understand.

“We’ve run the Ringmechanika event for a few years now and it continues to grow each year, which shows that there’s a clear appetite for a customer-centric event like this. We’re already planning next year and can’t wait to see the continued success of it.”

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