Comline launch exclusive marketing portal

British brand aims to deliver truly exceptional customer support with new and improved marketing portal

Comline launch exclusive marketing portal
My Comline is geared up with a wide selection of items designed to keep customers warm for winter.

Comline Auto Parts (Comline) has officially launched its ‘My Comline’ marketing portal, which is exclusively available to Comline Factor partners across Europe.

My Comline features an array of marketing options including bespoke promotions, branded clothing and merchandise, promotional literature, banners, signage and display items.

There are well over one hundred merchandise and clothing items to choose from, many of which are available in a variety of colours and are customisable to the specific needs of the customer.

Marketing and communications manager, Leigh Davies, explains: “My Comline will become central to the marketing support offered to Comline partners, and we’re delighted with the platform that Involution has provided.

“Gone are the days where we take an educated guess as to what our customers want and take a bulk order into stock.

“With My Comline, the majority of items are made-to-order for the customer, ensuring the customer gets something they actually want and that they have access to broader selection of materials with which to develop their Comline business.”

Run a promotion

One of the central features of My Comline is a set menu of 12 customisable promotions covering a variety of Comline product categories, designed to help Comline Factor customers incentivise purchases and generate incremental sales for their business.

Using the portal’s in-built web-to-print facility, customers can choose from any one of the 12 promotions and quickly customise with their own logo, company name, contact details and their preferred promotional terms.

Backpacks to banners

Inside, My Comline customers will discover an eclectic mix of clothing, merchandise and literature, as well as branding items, such as banners, posters and signage.

Leigh continued: “Over the past 12 months, the Comline marketing team have been working hard to develop a toolbox of marketing items which customers can tap into.

“My Comline offers our customers fantastic array of branded merchandise which can be used as promotional incentives, workwear and as brand promotion tools.

“From backpacks and baseball caps to overalls and air fresheners, plus a raft of banners, signage and display items, My Comline has choice aplenty.”

With winter all but here, My Comline is geared up with a wide selection of items designed to keep customers toasty and warm.

Vehicle branding

Another option showcased via My Comline is vehicle branding with visitors to the portal being able to see a few examples of Comline liveries currently in use across Europe. According to Leigh, branded vehicles can make a huge impact:

“Branded vehicles are, quite literally, mobile billboards, having our name emblazoned alongside our customer on their delivery vans is a fantastic way of generating brand awareness and a very public way for our customer to endorse the Comline brand.

“We’ve seen the positive impact of such vehicle graphics all across Europe and believe it’s a fantastic way to underline the partnership we have with a customer.”

For more information please contact [email protected], or click ‘more details’ below.

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