Dickies celebrates record sales at NMBS exhibition

Latest products and one-off deals attract plenty of attention to the stand

Dickies celebrates record sales at NMBS exhibition
Dickies showcased their latest products at the NMBS exhibition.

Dickies is celebrating its “best ever year” at the National Merchant Buying Society (NMBS) exhibition at the Ricoh Arena on April 13 with record sales.

Show best sellers were from the Dickies decorators range, including the industry 260 bib and brace and Dickies painter’s trousers which features pad pouches to insert knee pads.

The brand said a number of visitors took advantage of show deals available on the Redhawk pro trousers and the Graton, Storm, Fury and Antrim boots.

Rob Haines, regional sales director for Dickies said: “We were delighted with the interest in our Decorators range.

“Perhaps the surge in sales is seasonal; after all spring has arrived and at this time of year focus tends to be on refurbishment.”

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