Bosch enhances eXtra garage reward programme

500 welcome reward points available for new garages

Bosch enhances eXtra garage reward programme

Bosch has enhanced its ‘eXtra’ reward programme, making it easier for independent garages to claim rewards every time they purchase qualifying Bosch automotive products.

To mark the occasion, new garages who sign up to the scheme will benefit from 500 welcome reward points.

The ‘eXtra’ reward system has proven successful with garages since its introduction in 2009.

For example, in Germany, Austria and Switzerland, more than 20,000 garages have collected ‘eXtra’ points when purchasing Bosch spare parts from their wholesale partners.

In Germany, more than 90 per cent of garages have already registered for the reward system.

A total of 36,145 rewards were redeemed in Europe in 2021.

‘eXtra’ gives garage owners the opportunity to collect points every time they purchase a qualifying Bosch product from any participating distributor.

These points can then be transferred into a range of high-value rewards – covering technology (for example, mobile phones), Bosch home and garden appliances, toys and games.

The programme is now fully online and automated, allowing the effortless collection and redeeming of points easier.

Garage owners across the UK can easily sign up to the scheme online.

Once registered, the system awards points for every qualified Bosch automotive product purchased from selected distributors.

The total balance of collected points per garage is updated daily and can be tracked easily through an online portal.

Points can be redeemed for rewards at any time, with each pound spent returning one reward point.

Rewards can be claimed for purchases throughout the Bosch automotive range of products.

These include wiper blades, lambda sensors, brake pads and discs, filters, ignition coils, fuel pumps and much more.

Robert Hilbert, Bosch regional director for the UK and Ireland Automotive Aftermarket, said: “The eXtra rewards programme gives us a chance to thank our garage customers for choosing and fitting quality parts, ensuring peace of mind for themselves and their customers.

“We have made ‘eXtra’ even more user friendly for garages and have extended the range of products and potential rewards on offer.

“This is just another example of our commitment to support our garage customers with parts, diagnostics and workshop services, offering them the best total cost of ownership.”

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