Video: TRW launches latest ‘true originals’ multi-media campaign

Focuses on linkage and suspension product programme

Video: TRW launches latest ‘true originals’ multi-media campaign
Mike Bellaby, UK senior supplier development engineer, features in TRW's latest video.

TRW Aftermarket has announced that the next phase of its ‘true originals’ multi-media campaign is now live, conveying the brand’s 100 years plus experience as an OE supplier.

The campaign material is aimed at distributors, garages and the end user.

The phase features UK senior supplier development engineer, Mike Bellaby, who is a committed side car racer and pre-race vehicle scrutineer in his spare time.

Bahar Sabet, communications manager for TRW Aftermarket, said: “The campaign material is dynamic and fresh and reinvigorates our key messages of OE quality, in-depth testing, breadth and depth of range, and all round technical expertise.

“It not only reiterates our expert status with regards to safety solutions, but reminds the market that we offer the highest calibre of added value services as well.”

https://youtu.be/Wyf1EZb_mS8

Components can be sourced via TRW’s online catalogue or TRW’s app.

By using OE analysis to make sure there are no significant differences between TRW steering linkage parts and OE equivalents, the parts can then be fitted faster and more accurately.

To find out more about TRW’s latest campaign, select ‘more details’ below.

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