Yuasa to make Automechanika Birmingham debut

Stand 19B50 to include e-learning system, Scalextric racing circuit and free parking

Yuasa to make Automechanika Birmingham debut
Yuasa's sponsorship within the British Touring Car Championship (BTCC) will be highlighted at its Automechanika stand.

The interactive GS Yuasa stand will promote a range of Yuasa’s products and services.

Yuasa’s online battery lookup system allows users to find the right battery and fitting information; stand visitors can claim a free Yuasa USB smart button for rapid workshop access to the system.

Currently in development, Yuasa’s e-learning system will provide over 15 certified courses tailored to different job roles.

Visitors to the Yuasa stand will get a sneak preview of the system ahead of its winter 2017 launch, and can undertake various video training modules.

Launching later this summer, Yuasa’s ‘always check the battery’ scheme aims to help workshops improve their customer service and battery sales by checking the battery of every vehicle they service or repair.

Last year, Yuasa undertook a workshop trial of the scheme and the conclusive results will be revealed on the Yuasa stand.

Examples of Yuasa’s YBX automotive, cargo, leisure, marine and garden batteries will be displayed alongside accessories such as smart chargers, battery analysers and the Yu-Fit tool.

Yuasa are taking part in Automechanika’s free NEC parking for workshops promotion, meaning that anyone taking part in the scheme will need to visit the GS Yuasa stand to have their passport stamped to gain free parking for the exhibition.

Visitors will also be able to take control of the Honda Yuasa Racing 2015 or the Halfords Yuasa Racing 2016 BTCC winning cars thanks to a purpose built Scalextric racing circuit.

Although a regular exhibitor at Automechanika in Frankfurt, this will be the first time GS Yuasa have attended the UK show.

James Hylton, sales and marketing manager at GS Yuasa Battery Sales UK Ltd, said: “We are excited to be at this year’s Automechanika and very much looking forward to exhibiting our superb range of products and services to the UK automotive aftermarket.”

Automechanika GS Yuasa can be found in Hall 19 at stand 19B50.

For further information on Yuasa, click ‘more details’ below.

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