Blue Print ends the year with a new look

No longer just an Asian supplier, the new corporate design represents its American and British ranges too

Blue Print ends the year with a new look
Blue Print undergoes corporate makeover.

Blue Print has updated its image to better support and represent its continued progress within the automotive aftermarket.

Launched at Automechanika Frankfurt in 2016, the new identity was unveiled, complete with brand new visuals and a newly developed website.

Elements of the new design were displayed on the stand, which gave customers, suppliers and key industry figures an exclusive first look at Blue Print’s new identity.

The design represents the growing demands and developments of the brand and its expanding international market coverage.

With a stronger image focus, providing specific product group icons for each of its ranges, Blue Print can provide a quick, clear view of its extensive parts coverage.

In a recent press release, Blue Print said: “We continue our promise to provide high quality replacement parts, with long service life, optimum performance, and first time fitment.

“Our three year unlimited warranty still supports our confidence in being able to provide easy repair solutions for our customers.

“Our ‘right first time’ message represents the core values and competences of Blue Print, clearly stating our commitment to customers and quality aftermarket parts.”

Currently available in German and English versions, the website provides the best place to see all the new elements of Blue Print’s makeover.

Follow the ‘more details’ link below to go to the website now.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>


The reCAPTCHA verification period has expired. Please reload the page.

Have your say!

0 0

Lost Password

Please enter your username or email address. You will receive a link to create a new password via email.