Boost business and upgrade sales with Lucas LightBooster

Garages often overlook the business potential of selling upgrade bulbs over standard bulbs, say experts

Boost business and upgrade sales with Lucas LightBooster
LightBooster +50 per cent: An entry level upgrade offering up to 50 per cent more light on the road.

Lucas Electrical has said that upgrade bulbs deliver “very real benefits for both businesses and drivers alike” but say the vast array of “confusing upgrade options with subtle variances and the sometimes ambiguous product names can be mindboggling”.

The Lucas LightBooster range aims to simplify the world of upgrades by delivering a small but concise offering with the hope that it will encourage garages to pose a simple question to customers replacing standard headlight bulbs: “Are you satisfied with the colour and brightness of your headlights?”

lucasIn a recent statement, Lucas said: “Of course, many drivers will have no concerns but equally the question will highlight those who may benefit from an upgrade, and that is where the simple but effective LightBooster range comes to the fore.”

For drivers concerned with the brightness of their headlights, three levels of upgrade are offered at three distinct price points so that the customer simply has to decide how much they are prepared to spend.

LightBooster +50 per cent offers an entry level upgrade at low cost, +90 per cent delivers a mid-range option and LightBooster +120 per cent provides an outstanding premium upgrade.

Colour

LightBooster Blue adds a crisp blue tint without the need for expensive HID upgrade kits or wiring changes.

LightBooster Blue+ features a crisp white-blue light similar to HID, paired with a 50 per cent increase in brightness.

All of the Lucas upgrades above are 100 per cent road legal and provide a simple, plug and play upgrade with no wiring changes or kits required.

“The LightBooster range really is that simple, allowing garages to stock a simple range of part numbers, with the confidence to identify potential upgrade customers and very easily pair them with the most effective upgrade option.”

For more information and to see the complete bulb range, click ‘more details’ below.

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