The Banner Bible is the ‘Holy Grail’ of capabilities info

Hard copy can be requested via email

The Banner Bible is the ‘Holy Grail’ of capabilities info

Banner has unveiled an all-informative corporate and product capabilities information source: the Banner Bible. Contained within an A4 ring binder as a printed medium, it is also available electronically as a flipbook on issue.com via the use of a QR code.

As Banner’s country manager, Lee Quinney states: “The Banner Bible is something that we’ve had our sights on producing for some time now, the aim being to create a single source where customers can glean a clear and succinct insight into all things Banner.

”Not only will it serve as a valuable reference source and tool on the shelf at motor factor level, but its availability in the form of a flipbook makes it far more accessible for those on the move.

“We are confident that the Banner Bible will be well received across our customer base as it hopefully helps underline Banner’s leading position as one of the world’s foremost original equipment battery manufacturers,” he added.

Produced and branded under the theme of Banner GB’s current creative platform – ‘Power Beyond Ordinary’ – the Bible serves to outline the group’s capabilities covering areas such as its history timeline, the strength of its OE positioning across the automotive, CV and plant, and leisure sectors, and a detailed and full graphical listing of areas of product application.

Also contained are examples of the current and powerful ‘Power Beyond Ordinary’ campaign, that cleverly leads to detailing a number of additional promotional strings to Banner’s bow, such as its You Tube channel, monthly e-bulletin and online battery finder portal.

The Bible then leads the reader to an interesting and explanatory look and graphic display as to what today’s modern batteries are called on to support and power in a car, commercial vehicle and caravan/motorhome.

Next up it’s all about warranties, which covers how to identify a battery, warranty T&Cs, care and maintenance tips and battery diagnostics and accessories. Bringing the Bible to its logical conclusion is an overview of Banner’s overall production, distribution and recycling process, together with full contact details of the Banner GB Team.

Anyone wanting to request a hard copy of the Banner Bible should email Banner on: [email protected] or telephone 01889 571100.

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