On announcing the developments, Induction Innovations said the news represents an important foundational step in the company’s next evolution as a leader in the induction heating industry.
The company has reported an ‘aggressive’ growth strategy that will include the launch of new products over the next 12 months.
The previous logo was developed when the company was founded in 2000, when it launched the first product of the Inductor series.
Induction Innovations say the original branding focused on the US market.
Today, Induction Innovations sells both induction heating equipment and handheld devices all over the world.
The new website allows end-users to purchase accessories and replacement parts online.
Johanna Smith, Director of Business Development of Induction Innovations: “We wanted the new logo to build a bridge from our past to our future.
“Our new website takes both this new design language and online presence to a new level.
“This also includes much more application content on how our products are used and the ability for everyone to buy our accessories and replacement parts much more easily than in the past.”
The Inductor Series and Mini-Ductor models continue to be available through authorized distributors and reseller partners, and are not available on the website.
For more information and to visit the new website, click ‘More Details’ or call 01953 859138.