TRW adds new features to digital catalogue

Updates highlight added value offered by brand’s market leading braking, steering & suspension programmes

TRW adds new features to digital catalogue
TRW's digital catalogue additions save time at both distributor and garage level.

TRW Aftermarket has added dynamic, new functionality to its web-based catalogue, providing a faster and more engaging user experience and to highlight the added value offered by the brand’s market leading Corner Module – braking, steering & suspension programmes.

Integrated catalogue users now have access to 360° images of the top 1,000 fastest moving parts.

In another major first for the company, customers can now find a list of everything contained in TRW’s brake pad boxes – products, accessories and quantities – only within a bespoke area inside the web catalogue on

Alexander Knorn, Global Digital Manager, TRW Parts and Service said: “In a fast moving and ever changing marketplace, we want to make TRW’s digital platforms as intuitive as possible.

“To improve efficiency, we’ve worked hard with our data provider, TecAlliance to allow a faster search using our integrated web catalogue, globally.”

In an ongoing initiative, TRW is in the process of photographing its most popular brake pads and accompanying accessories.

The first batch of 1000 photographs is available through TecDoc and TRW’s web catalogue.

Knorn added: “As a provider of premium, OE quality parts, the added value extras we offer are what differentiates us from the competition – and what continues to make TRW the partner of choice across the aftermarket.”

To find out more about TRW Aftermarket, follow the ‘More Details’ link below the article.

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