NGK offers 1000 points for every NTK Lambda sensor purchased

Campaign set to run throughout April-June

NGK offers 1000 points for every NTK Lambda sensor purchased
Gemma Lloyd will be highlighting the promotion for independent garages.

NGK Spark Plugs is awarding members of its BoxClever garage loyalty scheme extra points each time they purchase the product.

Following the purchase of NGK spark plugs, glow plugs, NTK sensors and ignition coils, scheme members are encouraged to collect the single boxes that the products come supplied in and these are then returned in exchange for prize points.

With a value designated to each of the boxes, points are then accumulated and added to the user’s account once NGK has confirmed receipt of the packaging.

These points can then be used to claim a number of free gifts as and when the member has raised enough capital to cash in.

New BoxClever girl Gemma Lloyd will be highlighting the promotion when she visits UK independent garages in NGK’s new customised VW Caddy van and the company will also focus on the campaign at the MechanEx show at Alexandra Palace, London on April 19 and 20.

Mark Hallam, NGK Spark Plugs marketing manager, said: “Our customers can be secure in the knowledge that our NTK lambda sensors always match the vehicle manufacturers’ specifications.

“All are factory tested as part of the VM specification.

“They have OE connectors as standard, so no crimping or soldering is required.”

To find out more about the lambda sensors, click ‘more details’ below.

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